NeilPryde Ltd., the Hong Kong based Watersports group founded in 1970 by Neil Pryde, with its brands NeilPryde Windsurf, NPÂ WaterWear & Accessories, Cabrinha Kites and JPÂ AustraliaÂ herewith announces theÂ merge ofÂ NPÂ and NeilPryde WindsurfÂ under the same brand name NeilPryde.
Both product lines will be using theÂ same brand name and â€˜bulls-eyeâ€™ brand mark going forward. Further, the brandsâ€™ online presence will merge under one domain:Â www.neilpryde.com.
According toÂ MarcoÂ Leconte,Â NeilPrydeÂ Brand Manager, this is an exciting step: â€œI am stokedÂ to have Waterwear and Accessories back under the NeilPryde umbrella as NeilPryde will always be the name synonymous with high performance in and on the water. Over the last ten years our Waterwear and Accessories business has had many different looks and brand changes. While some of these changes have shown growth, some changes have proven confusing to the consumer. The NP brand mark transitioning back to NeilPryde will leverage the brand equity and legacy to create the ultimate experience on the water.”
NeilPryde’s 2019 collection employs the latest innovations with custom-made fabrics and features,Â which have been developed using advanced materials providing improved comfort and performance. With their newÂ wetsuit range having a completely new look, they continue to demonstrate their mission to advance human performance through the development of world-leading sports garments and deliver the ultimate experience on and in the water.